Johnson Controls
Nielsen
Edwards
Clopay
Health Equity

What We Do:

Our unique strength lies in connecting the dots by transforming complex data from multiple sources into a compelling story that reveals the “gold.” We don’t just deliver data; we deliver actionable insights and strategic recommendations to help you solve challenges and seize opportunities.


Core Competencies

  • B2B & Consumer Research
  • New Product & Service Development
  • Brand Awareness & Perception Studies
  • Go-to-Market Strategy
    (pricing, channels, ideal customer)
  • Competitive Intelligence
  • Voice-of-the-Customer Programs


Industries We Serve

  • Technology
  • Construction
  • Manufacturing
  • Healthcare
  • Medical Devices
  • Financial Services
  • Fin Tech
  • Security

About Us

WhyChooseUs?

With over 25 years of experience, Insights Research has delivered high-impact market research to organizations of all sizes. We specialize in B2B research, leveraging both qualitative and quantitative methods to uncover the insights that matter most.